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    In the Garden of Beasts: Love, Terror, and an American Family in Hitler's Berlin
    by Erik Larson
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Tuesday
Jan032012

Apple's January Event

 

Speculation has started about a January Apple event in New York City. Back in mid-December I reported that a January event was happening. Kara Swisher reports that it has to do with a media-related announcement. Here is what I know from sources involved:

  • This event will focus on iTunes University and Apple in education
  • I learned of the event back in September when it was originally scheduled for late Fall in New York but it was eventually postponed. 
  • The event will be in New York rather than in the Silicon Valley because New York is more centrally located for textbook and publishing. 
  • This initiative has been in the making for years. 
  • The announcement will be small in size but large in scope: a big announcement in a demure space. 
  • I expect at least two large project announcements as they relate to Apple in education. 
  • Steve Jobs was intimately involved with this project before his passing. He gave a hat tip to the textbook side of this project in the Isaacson biography. 
  • This will not be a hardware-related announcement.